Smoothing

Concept.
a styling balm that conditions, smooths and controls frizz with slight hold.

Benefits.
adds softness and shine, reduces frizz, helps detangle and improve manageability. improves styling while providing definition and slight hold.

How to use.
apply evenly to damp hair, blow-dry and style as desired.

Recommended for:
all hair types; especially thick, coarse hair.

vegan / cruelty free / made without sulfates, parabens or gluten.

Lovely smooth hair is easy to achieve. As long as you start with a good styling prep, with N°57 Straight Cream. This heat-activated cream does what it promises – without harsh chemicals – adding shine and body while straightening curls and flattening frizz until the next wash.

Get ready for some smooth moves with N°17 Defrizz Serum – as you calm the frizz down. Used as a finishing touch when styling, this serum leaves hair healthy, glossy and smooth, with wonderful factor 7 shine. Our salon tip? Mix N°17 Defrizz Serum with N°62 Matte Cream to add texture and shine to short or medium length hair.

Oh those summer days – they are so tempting… but what about your hair? Just spritz on a fine mist of N°13 Humidity Shield. It protects sleek blowouts and styled curls from frizzing out, and adds light shine that doesn’t weigh hair down. For salon freshness from humid mornings to sultry nights.

What would we do without curling and straightening irons? Let them work their magic with N°27 Hot Iron Spray. It forms a protective shield from heat up to 230°C (450°F). Just mist hair for 92% less breakage, more natural shine – and extra protection from sun’s harmful UV rays.

Create bedhead texture any time of day with N°41 Dry Paste, our matte styling paste with zeolite. It not only absorbs oil, it also adds grip and texture without leaving a white residue behind. Feel free to use it on any type of hair that needs that extra bit of sexy messiness.

Keratin Smooth Silkening Polish is the last step of your smoothing, softening routine. This lightweight gel-cream smoothes frizz, fluff and flyaways and gives your hair a beautiful sheen.

When you’ve got the right product, styling is easy and looks fantastic. With N°62 Matte Cream, you get just the right amount of conditioning hold – without greasy shine – for fine hair, medium to curly hair – and even straight hair. Just run your fingers through hair to restyle easy as 1, 2, 3.

A lightweight wax, perfect for adding texture, volume and natural shine. This wax contains fibers for flexible fixation.

Talk about shine… we’ve taken gloss to the max with N°110 Brilliant Gloss Spray, with level 10 shine. For instant shine after styling, just mist over dry hair. This fine oil-free formula is the feather-light finishing touch to any hairstyle, with only the slightest amount of factor 1 hold. For that special glow that comes from healthy, happy hair

Talk about shine… we’ve taken gloss to the max with N°110 Brilliant Gloss Spray, with level 10 shine. For instant shine after styling, just mist over dry hair. This fine oil-free formula is the feather-light finishing touch to any hairstyle, with only the slightest amount of factor 1 hold. For that special glow that comes from healthy, happy hair

The Olaplex No.7 and No.3 Duo enhances your haircare routine with a pre-shampoo treatment and revitalising hair oil. The innovative duo helps to ensure that hair is easier to manage while promoting a healthier-looking bounce and shine.

Set Contents:
No. 3 Hair Perfector 100ml
A weekly pre-wash treatment designed to soothe the look and feel of dry, damaged hair. The bond-building formula helps to support the hair structure and strengthen strands against further breakage.
No. 7 Bonding Oil 30ml
A nourishing hair oil enriched with bond repair technology to refresh damaged hair while minimising frizz and flyaways. The formula offers expert heat protection up to 232°C, helping to prevent further heat damage.

The No.3 is free of DEA, aldehydes, formaldehyde and Butylphenyl Methylpropional (Lilial).

How to use:
No. 3: Apply a generous amount to towel-dried hair, comb through and leave on for a minimum of 10 minutes or longer, then rinse, shampoo and condition. This is NOT a conditioning treatment to be left on the hair. The longer this is left on, the more effective it will be. This may be used more than once a week if necessary.
No.7: Remove cap. Turn the bottle upside down and gently tap the index finger on the bottom of the bottle to dispense a metered drop. Apply a small amount to damp or dry hair, style as desired. NOTE: Works on wet, damp or dry hair.

Discover sleeker, smoother styles with ghd’s styling spray, designed to tame and refine your mane. It’s ideal for pairing with heated tools, offering heat protection and frizz-fighting action to care for your hair in the best possible way. Locks will boast a lasting professional finish that stays in place at least until the following day.

The spray is formulated using an innovative system that helps cuticles to resist lifting, ensuring a silky smooth end result that looks and feels healthier. A real salon-level product, the styling spray is lightweight and won’t weight down your hair, making it compatible with all kinds of hair, even those finer, flyaway strands.

Suitable for all hair types.

How to use:
At the root, mist ghd straight on pointing down the hair towards the tips. Continue to spray directionally as you work down the hair. With your index and middle fingers, seal the product over the hair by gliding the hair between the fingers from the root working towards the ends. Work into damp hair before blow-drying, or apply to dry hair before using your styler.

Seal split ends and damaged strands for up to ten washes with the ghd Rehab Advanced Split End Therapy; a thermal protection spray that’s activated by the heat of your styling tools. The conditioning formula lasts for up to 10 washes and delivers intense nourishment to strengthen and repair damaged tresses.

Featuring ghd’s heat protection system (Thermo-Marine Bonding System™), the non-greasy smoothing repair cream helps protect the health of your hair and tames frizz for improved manageability and easier styling. polished finish. The advanced technology words to bind broken hair fibres together and form a protective coating to reinforce weakened locks and condition from root to tip. For best results, apply to damp hair before styling with the ghd Platinum+ or helios hair dryer.

Maintain healthy-looking, salon-grade locks with this treatment.

Suitable for all hair types.

How to use:
Dispense 10ml of product into clean hands.
Massage through the hair, down to the ends and wherever there is damage.
Section the hair and blow-dry it smooth with your ghd hair dryer, then dry divide the hair into small sections and pass your ghd styler over each section to seal the product.

Joico Structure Foundation Hair Prep Primer is lighter than water, allowing for quick preparation of the hair. It will leave the hair tangle-free and smooth and can also be used to dilute product build-up in the hair. Structure Foundation Primer can leave you ready for re-shaping and moulding into a completely new look with ease and has the ability to promote shine and moisture without weighing it down.

BENEFITS:
Prepare your hair before styling
Dilute product buildup before re-shaping
Detangle hair, giving it moisture and shine
Suitable for anyone who wants to prime hair
Will not weigh your hair down

DIRECTIONS:
Spray evenly onto damp hair and comb through.
Follow up with styler as desired.

This alcohol-free formula combines the deep care of a cream with the fluffiness of a mousse in a satisfying whipped cream texture that melts evenly into hair providing hold with care.

Provides a weightless, long lasting hydration.
It has 1 action for 10 benefits:
01-deeply hydrates curls and coils.
02-makes hair 11 times more defined.
03-strengthens hair fiber.
04-protects hair against humidity.
05-protects hair against heat, up to 230 °C/450°F.
06-smoothes hair.
07-easy application.
08-makes hair feel supple.
09-protects hair from friction.
10-works with multiple styling routines.

How to use:
After rinsing the mask, apply starting from ends to lengths with a scrunching motion.
Follow with the drying accelerator spray for quicker drying.
On curls, apply on towel-dried hair during wash & go technique or after the long lasting intensive moisturizer cream.
On coils, apply after the long lasting intensive moisturizer cream.

Curl Expression long lasting intensive leave in moisturizer is designed to style curls and coils, the pro way. It intensely moisturizes even the most dehydrated curls and coils, for a silky-smooth result that lasts and 2 times more hydration. It protects hair against heat up to 230°C/450°F.

How to use:
Curls usage: Apply on towel-dried hair, before the cream-in-mousse, for a boost of hydration.
Coils usage: apply on towel-dried hair or after the definition activator, follow with the cream-in-mousse.

Enhance your post-shower haircare routine with the L’Oréal Professionnel Serie Expert Blow-Dry Fluidifier Multi-Benefit Blow Dry Cream with Heat Protection. Infused with thermo-reactive ingredients, the formula is designed to keep hair protected while blow drying.

The cream offers anti-frizz properties to help promote manageability while supporting the hair’s natural shine. Perfect for normal to sensitive hair types, the formula is designed to defend hair against the damaging effects of styling with heat while promoting a silky-smooth texture.

How to use:
Apply 3 to 5 pumps to towel-dried hair, from lengths to ends, then blow-dry. Compatible with L’Oréal Professionnel Steampod.

Seeking to replenish dry or damaged hair? Olaplex No.7 Bonding Oil offers concentrated nourishment, providing the final step in your reparative haircare routine. Infused with the same pioneering bond-repair technology as the rest of the range, the oil can be used on wet or dry hair to create a sleek, glossy finish.

With heat protection up to 232°C, the formula helps to minimise styling damage and the look of split ends, while protecting the hair against the effects of UV exposure. Offering a boost of shine, this best-selling hair oil helps to tame the appearance of frizz and flyaways, enhancing luminosity and colour vibrancy.

Suitable for all hair types
Promotes shine, softness and vibrancy
Highly-concentrated, weightless formula
Offers UV protection and heat protection up to 232°C
Sulphate-free
Vegan and cruelty-free

How to use:
☼ AM / ☽ PM​
Recommended Amount:​ Tap to dispense a metered drop.
Application:​ Smooth a few drops through the lengths and ends of either dry or damp hair and style as desired.

Inspired by revolutionary hair care technologies, Olaplex introduce their first-ever leave-in hair serum that seeks to protect and balance your hair. Olaplex No.9 Bond Protector Nourishing Hair Serum is a silicone-free formula designed to target dry and damaged hair, helping to boost shine and replenish lost moisture.

Infused with the brand’s Bond Building Technology™ and red algae extract, the sumptuous serum creates a weightless veil of nourishment, while providing heat protection up to 232°C. Promoting a glossy satin shine, the antioxidant-rich formula leaves hair feeling soft to the touch with enhanced flexibility and bounce.

Suitable for all hair types
Anti-damage hair shield - protects from pollution and heat
Clear, lightweight texture
Heat protection up to 232°C
Enriched with patented bond-building technology
Antioxidant-rich and nourishing
Vegan and cruelty/silicone-free

How to use:
1. Apply a small amount to damp, towel-dried hair working upward from ends to roots. Use more as needed for longer, thicker hair.
2. Air-dry for a soft texture. Blow-dry for a smooth finish. Diffuse for waves or curls.
3. Apply sparingly to dry hair for static control and added shine.