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men's hair

  • INSPIRED BY BEER, CRAFTED FOR MEN: INTRODUCING REDKEN BREWS

    In 2004, Redken introduced its first professional grooming line for men, Redken for Men. Staying true to their heritage, the next generation of men’s essentials is here: Redken Brews.

    The complete collection includes stylers formulated for endless looks, beer-inspired, malt-infused haircare formulations, skin solutions for shavers and non-shavers, beard care and no foil, no fuss color services for men.

    With repackaged iconic products, the haircare range upgraded to include malt, and an expanded portfolio to include six new products Redken Brews is now the complete destination from Redken for every man’s grooming needs.

    As a master groomer, I use products on men behind the chair every day. My male clients’ focus on personal grooming has grown exponentially over the past few years, so I’m thrilled that Redken has extended their men’s range to help consumers create countless hair looks in their day to day lives. With the addition of a hybrid skincare / beard grooming oil, this line truly encompasses all of my male clients’ needs at home. The masculine, beer-inspired look and feel of this line complements my barber chair as much as it does a man’s bathroom,” says Redken Brand Ambassador Rodney Cutler.

  • My boyfriend likes to use waxes and pastes. What products would you recommend?

    The L'Oreal Professionnel Homme range is perfect for men. If he's seen as a bit of a charmer then try the new Wax to create a timeless, smooth, finish. Wax has a light hold designed for a groomed look and flexible hold.

    If he prefers the natural-looking 'just out of bed' look then Clay gives instant grab and texture. Its strong hold and smooth application make styles quick to create and slow to crumble.

    If textured looks are more his thing then take a look at the model below to see the style that can be achieved with Sculpte.

  • My hair and scalp dry out quickly. How can I keep it hydrated without frequent trips to the salon?

    A dry scalp can be hard to reverse if you leave it too long without treatment, often becoming damaged and affecting the health of your hair. Using a good quality shampoo and conditioner - especially one designed to give added moisture - keeps hair feeling hydrated and looking healthy. Shampoo and masque ranges like Serie Expert Absolut Repair provide a full course of homecare treatment specifically designed to replenish, smooth and help hair to be better protected against daily wear and tear.

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